Parade of Homes Award-Winning Custom Builder
Dane County, Wisconsin
Completely custom, modern and efficient
Cost transparency
Good ole fashioned family values
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TJ Vitense, home builder & Founder
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BUILD ON YOUR OWN LAND
BUILD ON ONE OF OUR LOTS
SELL YOUR HOME FIRST
NOT SURE WHERE TO START
Why You Will Love Working With Us
Transparency
Honesty is always the best policy, and this is the policy we swear by. We aim to be as transparent as possible with our clients when building their homes.
We have no hidden fees or surprises.
We disclose every invoice and bid because we have nothing to hide.
We are upfront about all costs, including the price or materials and labor costs, so you can trust every dollar of the process.
Experience
Our team has over 25 years of experience in construction and design, so we know how to make your dream home a reality.
Over 200 homes build with our combined expertise!
25 years experience in
Parade of HomesBuilder Of the Year with Madison Area Builders Association
Why You Will Love Working With Us
Transparency
Honesty is always the best policy, and this is the policy we swear by. We aim to be as transparent as possible with our clients when building their homes.
We have no hidden fees or surprises.
We disclose every invoice and bid because we have nothing to hide.
We are upfront about all costs, including the price or materials and labor costs, so you can trust every dollar of the process.
EXPERIENCE
Our team has over 25 years of experience in construction and design, so we know how to make your dream home a reality.
Over 200 homes build with our combined expertise!
25 years experience in Parade of Homes
Featured Builder in the Madison Parade of Homes
The Ultimate Wisconsin Home Building Guide
Avoid Costly Mistakes. Build Smarter. Build Confidently.
Download the guide trusted by hundreds of Wisconsin homeowners to plan smarter, save money, and feel confident from day one.
💡 Here’s What You’ll Instantly Get:
Step-by-step home building phases — from clearing land to final touches
Lot selection & budgeting strategies to avoid hidden costs
Room-by-room material and design tips
Checklists most first-time builders forget
Future-proofing advice (solar, EVs, smart home features & more)
You are family here
We are in the business of building your dream home. That's why we put your needs first: from the the products we recommend to the service providers we use to every last detail. You can trust us to listen and over-deliver on all your requests. You can count on us to always do the right thing even when nobody is watching.
It's our company legacy to build you the very best home. Because, after all, a home is so much more than somewhere to lay your head at night. It's a place where magical moments will be created for you and your entire family.
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Our Values
We are committed to raising the standards in the industry. At our core, we value transparency, trust, and communication. Our mission is not to only give you a modern, efficient home, but a place to experience life with the ones you love the most.
Cities We Serve
We serve all of Dane County
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